Publicity Kit
A critical piece of any fundraising effort is building a communications plan. To support this effort, the CFC-O has created the following publicity materials:
Personal Stories
Personal stories inspire giving by showing how people in need have benefitted from contributions through the Combined Federal Campaign-Overseas. Personal stories can be included in speeches, shared at campaign events, used as good news articles in your local installation newspaper or sent as inspirational e-mails throughout the campaign.
Bradford - Wounded Warrior Story
Parsons - Wounded Warrior Story
Simpson - Wounded Warrior Story
Kisielewski - Wounded Warrior Story
Have you been helped by a CFC participating charity? Please tell us about your experience and share the power of giving with others.
Flyers
These can be printed and distributed at campaign events or posted in prominent locations around your unit/installation. They can also be attached to CFC-O e-mail messages.
What Your Dollars Can Do Flyer
Logos
For official CFC purposes only.
Campaign Video
Spread the word about the CFC-O by showing this short video at campaign events or asking your local AFN station to air it as a PSA. You can also approach your installation's movie theater and ask if they would be willing to show the CFC-O PSA before the movie. If your local AAFES or NEX exchange has television sets on display, ask if they would be willing to periodically show this video as a way to help advertise the campaign.
Campaign Photos
Look through the CFC-O photo gallery to find the perfect photo for use in campaign informational messages, articles or flyers. CFC-O Photo Gallery
Did your group hold a great CFC-O event? Well, we would like to see it! Take a moment to snap your local kickoff, campaign event or CFC fundraiser and you might see it published on the CFC-O website! Submit a Campaign Photo
Drop-In Advertisements
These camera ready advertisements in black and white and in color can be used in your local installation newspapers or newsletters. There is one for the pre-campaign period (September); one to be used during the middle of the campaign (October - mid November) and a final one to be used toward the end of the campaign (mid-November to early December).
Pre-Campaign Advertisement (black and white)
Pre-Campaign Advertisement (color)
Mid-Campaign Advertisement (black and white)
Mid-Campaign Advertisement (color)
End of Campaign Advertisement (black and white)
End of Campaign Advertisement (color)
Press Releases
Press releases are sample news stories that can be published in your local installation newspaper or website.
Other Materials
If your installation uses Twitter as a means of communicating information, please consider using some of our ready to use "tweets."
CFC-O talking points can be used to design Public Service Announcements, help your leadership draft an article about the CFC-O for the local installation newspaper or provide information for a speech.
This power point template will help you develop professional presentations for campaign events, training sessions or e-mail attachments.
Include this e-mail banner whenever you are sending CFC-O communications.
